Role of Poster Printing In Marketing Products or Events

Role of Poster Printing In Marketing Products or Events
5 min read

Poster printing is a big advertisement tool that you can use with great effect to convey your business message to the world in general. Posters are printed in different sizes and colors to attract the eyeballs of general public or specific set of audience to sell products or ideas.

A poster can be printed for promoting consumer products, convey political message, announce events and publicize religious events and other such events.

With advanced technology printing posters are getting glossier and more colourful and poster printing Abu Dhabi serves a wide section of business segment in a highly effective manner.

What type of printing is used for printing posters?

Printing as you know is applied over a large sheet of paper and it is inexpensive and easy. Posters are the easy way to announce an event or business in a particular area. It is a great option for generating publicity in a city, or a particular pocket of a city.

Poster printing is done mostly by offset printing method and it produces clean and sharp poster prints. Post paper is the most common base material used for printing as it is thicker than normal printing paper.

The paper allows you to produce vivid patterns and colors in a crystal clear manner. You can print the most complex designs and images with ease and the offset printing method allows you to print huge amount of posters in real quick time.

Advantages of poster printing

Poster printing is known as offset printing or litho printing and plates are used to transfer colors from plates to paper on which the image or message will be printed. Posters are printed in different types and quality.

If you want outdoor poster you should opt for 170gsm PVC paper because it is waterproof. Rain or dust cannot damage or obstruct the image quality. These are applied for long term posters. If it is for short term then you can opt for 80gsm fluorescent paper that can force people to look at it with bright colors. These won’t last long and will fade away in a week or so.

Advantages

  • You can advertise a wide range of products without requiring to resorting to other materials or technology
  • Costs can be controlled according to campaigns and choose short term posters or long time durable posters
  • Poster advertising carry your message clearly and can communicate with large number of people in real short time
  • Posters are easy to display and can be flooded in the streets to spread the message quickly
  • Advertising posters are highly flexible and you can print them from 11 x 17 inches for small posters and 18 x 24 inches for medium size posters and 27 x 40 inches for movie advertisement posters.
  • The poster advertisement is accessible by all section of people 24 x 7
  • It is great choice for both indoor and outdoor publicity as different size posters are available to suit spaces
  • Poster printing is cheaper unless you want something special such as the glossy finished PVC poster printing papers.

 Role of Sign boards in advertising or displaying message

Sign boards are planted along the streets to convey a business message or direction. The Sign board printing Dubai will allow you to print all types of signs that can be deployed indoors or outdoors.

Sign board can be installed both indoor and outdoor because they are generally direction indicators or address conveyors. Large industries use sign boards to show direction to various departments and sections where different types of operations are carried out.

Signboard is used to show you a location, address or a particular shop or industry. Sign boards are extensively used by public service departments such as highway constructions.

Sign boards with different signs on them indicate the nature of the road map you are likely to encounter along the way. It helps avoid confusion and possibly accidents.

Sign boards can be used to convey warning, risks, and prohibited activities. A sign board will serve as direction shower to your business establishment if it is situated in a congest section of the market.

Acrylic is the most used signboard material and the flexible nature of the surface allows you to print signs without any difficulty.

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What sets us apart from others is that we are as passionate for your business as much as we are for ours, Macro Dubai see ourselves as a bridge between the idea...
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